Avnet improves IoT cloud connectivity offerings with Zentri franchise in the Americas

Avnet signed on Wednesday a distribution agreement with Zentri, a secure IoT SaaS platform provider. Avnet will now offer Americas’ customers Zentri’s Secure Connected Platform for IoT and complete suite of Wi-Fi and Bluetooth LE modules designed to simplify connectivity and enable customers to better manage their deployed product fleet.

ZentriOS is available in all of Zentri’s modules and the module in Avnet’s Cloud Connect Starter Kits, to provide instant access to all the functionality necessary for building connected products. The Zentri Mobile software development kit further simplifies device discovery, seamless product setup, and device connectivity from iOS and Android smartphones.

ZentriOS and Zentri Device Management Services are both available for Avnet’s BCM4343W IoT Starter, which enables designers to prototype cloud-connected IoT designs and then rapidly move from development to production with a pre-certified wireless SoC module. The Starter Kit features an Arduino form-factor baseboard and pre-certified Avnet BCM4343W SoC module. This Wi-Fi+BLE+MCU module combines an advanced Broadcom combo 2.4GHz 802.11 b/g/n WiFi and Bluetooth 4.1 SoC, together with 8Mb of SPI Serial Flash and an STM32F411 ARM Cortex M4 Microcontroller with 512KB Flash and 128KB SRAM.


The baseboard includes access to the MCU’s various peripherals via Arduino compatible headers as well as a 2×6 format peripheral connector, allowing connection to a range of expansion boards for sensors, motors, digital I/O and analog inputs.

ZentriOS is a complete IoT operating system designed for resource constrained applications such as those using ARM Cortex M3/M4 type microcontrollers with 100 Kbytes of RAM. ZentriOS-powered products can be readily connected to major cloud providers including Amazon AWS, IBM Bluemix, Microsoft Azure, and Salesforce.


Users can manage these solutions using the Zentri Device Management Service, which provides commercial grade authentication, product geo-location and an enterprise embedded application store for domain specific product apps.

“ZentriOS is a differentiator for our customers’ technical teams, enabling them to deliver IoT products in weeks without the need to hire specialized developers,” said Alex Iuorio, senior vice president, supplier marketing and business development, Avnet Electronics Marketing Americas. “When coupled with Zentri’s Device Management Service, our customers will benefit from product insights that not only accelerate the development of future products, but also improve the customer’s product experience.”

“Avnet’s broad geographic reach along with their unparalleled level of service toward customers requiring hardware, software and cloud solutions for IoT make them a perfect channel representative for Zentri,” said Nick Dutton vice president, embedded, Zentri. “Customers are looking for a pragmatic solution that focuses first on reliable and secure fleet management, which is only possible when you do the hard part right – making sure the product has a full featured IoT optimized OS.”

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