Sigfox aligns with Atari to develop Atari-branded connected devices using Sigfox’s global IoT network

Interactive entertainment provider Atari announced a global partnership on Tuesday with Sigfox, provider of communications service for the Internet of Things (IoT), to develop a line of new connected devices based on Atari’s brand. The collaboration will cover a range of new Atari products, from simple to the highly sophisticated, providing customers with an easy way to know at any time where the devices are and what their status is. The initial product line will include categories such as home, pets, lifestyle and safety.

By connecting to Sigfox’s global network, the products will benefit from its competitive advantages: a very long battery life and a simple solution that does not require local Internet connectivity and pairing. As soon as the battery is inserted in the object, it is immediately connected to the network.

The cooperation will bring together Atari’s brand and creative power with Sigfox’s value proposition: connecting the physical world to the Internet through a simple, reliable, low-cost, energy-efficient solution. Currently operating in 18 countries and registering over 7 million devices in its network, Sigfox is on its way to establishing one global, seamless network that provides ubiquitous connectivity for billions of objects.

Development of the new product line will begin this year and more details will be shared soon.

“Atari, which has disruption rooted in their DNA, was quick to envision the transformative role that the Internet of Things can play in interactive entertainment,” said Sigfox CEO Ludovic Le Moan. “Our network bridges the virtual and physical worlds simply, reliably and inexpensively and this collaboration will launch a new dimension to gaming, while supporting features that are limited only by the imagination.”

“SIGFOX is transforming the way people are connecting to their objects in a simple and intuitive way. By partnering together and using SIGFOX’s dedicated IoT connectivity, we are going to create amazing products with our brand,” said Fred Chesnais, Chief Executive Officer, Atari. “We look forward to our collaboration with SIGFOX and releasing new products to the mass market on a global scale.”

Sigfox previously partnered with Altice to integrate Sigfox’s connectivity in the group’s service offering in France and internationally. Altice customers and divisions in France and internationally will benefit from Sigfox Connectivity, which complements the group’s telecom offer. This alliance aims to offer complementary connectivity solutions that democratize the IoT in all sectors of the economy, and expand the offer of connected solutions for businesses and consumers.

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