Arlo, Verisure complete acquisition to deliver multi-channel go-to-market strategy for consumer security and surveillance services

Arlo Technologies Inc. and Verisure Sàrl, provider of monitored security solutions in Europe, announced Thursday closure of previously announced definitive agreements to create a partnership that delivers Europe’s initial multi-channel go-to-market strategy for consumer security and surveillance services by adding Arlo’s retail and e-commerce channels to Verisure’s existing direct sales channels. 

This transaction involves the acquisition by Verisure of Arlo’s European commercial operations, which will enable Verisure to accelerate adoption of security and surveillance services across Europe, as well as bolster Arlo’s position in smart home security solutions. It also includes a supply partnership for Arlo cameras with intelligent cloud services. 

Arlo expertise in product design, wireless connectivity, cloud infrastructure and AI capabilities focuses on delivering a seamless, smart home experience for Arlo users that is easy to setup and interact with every day. The company’s cloud- based platform provides users with visibility, insight and a means to help protect and connect in real-time with the people and things that matter most, from any location with a Wi-Fi or a cellular connection. 

To date, Arlo has launched several categories of award-winning smart connected devices, including wire-free smart Wi-Fi and LTE-enabled cameras, audio and video doorbells, advanced baby monitors and smart security lights.

With a common vision and commitment to delivering peace of mind for customers through a wide range of connected security and surveillance products and services, the partnership will leverage both companies’ deep expertise and demonstrated success to protect and serve millions of customers.

As part of the transaction Verisure now assumes full ownership of Arlo’s European commercial operations, including sales, marketing and customer care. Arlo users will continue to enjoy the same user experience through the Arlo app and services such as Arlo Smart, and all backend services including cloud recordings will continue to be managed and operated by Arlo Technologies.

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